|What is Seminar Marketing?
Seminar Marketing is presenting your message directly to your customers at live events held in local markets. Eola Sales Consulting specializes in creating custom Seminar Marketing programs to cultivate, convert and retain your customers.
You get your customers' attention. A professionally run seminar program can allow you to deliver your message with the full attention of your customers for hours.
Increase sales conversion. A well delivered seminar program can yield huge returns. Eola Sales Consulting strives for a 20% to 40% close rate.
Retain your customers longer. Seminars allow you and your clients to meet in person and create a more personal bond.
Train your customers on your products. Seminars are an excellent environment to train your customers on your products.
Up-Sell. Introduce your existing customers to new products and services.
|Wouldn't web presentations be cheaper?
Yes, and so will your results. Web based presentations and trainings can't compare with the effectiveness of live presentations.
No, if managed and executed effectively, seminar programs can yield huge returns. A full day of seminar presentations to audiences of 100+ can be negotiated for costs less than $2k a day and can yield returns in the $100k's. Eola Sales Consulting knows how to negotiate the lowest rates at strategic venues for the highest return.
Companies with complex or sophisticated products or services. Financial, law & real estate are industries well suited for Seminar Marketing. Subscription services and software programs are also popular products for Seminar Marketing.
Eola Sales Consulting begins by qualifying companies for Seminar Marketing by identifying two business attributes. One we evaluate a businesses' products or service to identify it's appropriateness and potential using Seminar Marketing. Two, the business needs to have cost effective marketing synergies to be able to promote the presentations. Seminar Marketing often parallels existing marketing channels (TV, mail, radio, email, etc.).
|Once a business has been qualified for Seminar Marketing, Eola Sales Consulting will create a customized seminar program from beginning to end.|
|Eola Sales Consulting services include...
|How do I learn if Seminar Marketing is right for my business?
Contact Eola Sales Consulting for a free consultation on how we can create a customized seminar program. In less than 30 minutes Eola Sales Consulting can identify if your business is a qualified candidate for Seminar Marketing.